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Radio Promotion

We manage artists of any genre and style

Getting your music heard is one thing—getting it on rotation is another. At Zircon Media, we specialize in radio promotion that delivers real results, not empty promises.

We work directly with over 800 music directors and have access to a network of 3,000+ radio stations across the USA, Canada, and Latin America. Whether you’re pushing your debut single or your next big hit, we help you break through.

What We Do:

  • Single Selection – We work closely with you to choose the right track to push—what stations want, and what your audience needs to hear.
  • Pitch & Presentation – We create customized, professional packages that speak the language of program directors and decision-makers.
  • Station Outreach – We know who to call. With years of direct relationships in radio, we make sure your music lands in the right hands.
  • Follow-Up & Feedback – Our team tracks responses, builds momentum, and keeps refining the approach to maximize exposure.
  • Airplay & Chart Monitoring – We don’t just send your music out—we track it. From spins to chart positions, we keep a close eye on your performance across key markets and keep you informed every step of the way.

Please note that we do not engage in Payola, (paying the radios to get airplay which is illegal in most countries). If your music is good and fit the station’s format, your music may get considered for their playlist but there is no guarantee that your music will get played. An important part of our work is to analyse your music and make a selection of stations that we know would be a great fit. As an example, we don’t want to send a metal song to a Country Music station or a rock track to a station that only plays Hip Hop.

Radio still matters—and we make sure it works for you.

ADVANTAGES OF RADIO PROMOTION
  • Increase visibility: Radio promotion helps you introduce your music to a wider audience and gain new fans.
  • Increase awareness : The more often your songs are played on the radio, the more people will hear and remember them.
  • Professional image: By appearing on the radio, you position yourself as a professional artist and increase your credibility in the music industry.Radio still matters—and we make sure it works for you.